Our seminars are developed along either departmental tracks or cross-functional themes: Advertising, Circulation, General/Cross-Functional, Marketing, Newsroom, Non-Daily Publications, Leadership, Readership, Innovators, Community Markets
The information on each seminar also notes the level of seniority for which it's most appropriate:
Executive or senior leadership, department (or middle) management, or first-level managers.
We neither accept nor reject seminar members based on academic or other factors. Your desire for professional growth doesn’t need to be ratified by us. But, physical space is limited and it’s best to register early.
You may click on any of the links below to sort by Seminar, Starting Date or Track. Then click on a seminar title for details.
| Seminar |
Dates |
|
Track |
Advertising |
| Building the New Revenue Portfolio
|
9/22 - 9/24/2008 |
|
Advertising, Innovators, Online
|
A seminar for advertising and business development leaders who want to maximize cross-platform revenue opportunities beyond traditional advertising.
|
Circulation |
| Creating the Audience Development Department
|
11/10 - 11/12/2008 |
|
Circulation, General / Cross-Functional, Innovators, Leadership, Marketing, New, Newsroom, Readership
|
An integrated, customer-centric approach to growing print and online brands, creating new value and increasing market share.
|
General / Cross-Functional |
| Managing the Weekly Newspaper
|
9/8 - 9/11/2008 |
|
Community Markets, General / Cross-Functional, Leadership, Non-Daily Publications
|
A seminar for senior-level executives at weekly organizations that focuses on developing a future-oriented strategic vision, maximizing operational efficiencies, and leading the organization through transformative change to sustainable growth.
|
| Newspaper Next workshop - seminário
|
9/10 - 9/11/2008 |
|
General / Cross-Functional, Innovators
|
Assista a este seminário-workshop e adquira preciosos conhecimentos sobre o processo para conceber projetos de inovação bem sucedidos e um marco estratégico para fortalecer a inovação em empresas de meios de comunicação!
|
| Newspaper Next 2.0 (Seattle)
|
10/24 - 10/24/2008 |
|
General / Cross-Functional, Innovators
|
Save your company! Newspaper companies that haven’t diversified their business models are shrinking fast. In this economical one-day workshop based on the latest Newspaper Next research, see how your company can move to a new model that restores health and growth.
|
| Creating the Audience Development Department
|
11/10 - 11/12/2008 |
|
Circulation, General / Cross-Functional, Innovators, Leadership, Marketing, New, Newsroom, Readership
|
An integrated, customer-centric approach to growing print and online brands, creating new value and increasing market share.
|
| New Managers' Survival Guide
|
11/17 - 11/20/2008 |
|
General / Cross-Functional, Leadership
|
Basic training for those who are new to the requirements and responsibilities of management.
|
Marketing |
| Creating the Audience Development Department
|
11/10 - 11/12/2008 |
|
Circulation, General / Cross-Functional, Innovators, Leadership, Marketing, New, Newsroom, Readership
|
An integrated, customer-centric approach to growing print and online brands, creating new value and increasing market share.
|
Newsroom |
| New Editors' Survival Guide
|
9/15 - 9/18/2008 |
|
Leadership, Newsroom
|
Basic training for editors who are new to the requirements and responsibilities of supervising other journalists.
|
News Editors and Copy Desk Chiefs:
New Roles in a Changing Newsroom
|
9/15 - 9/18/2008 |
|
Leadership, Newsroom
|
A seminar for editors who want to lead news processing desks through the changes they face as newsrooms restructure for innovation.
|
| Growing Audiences Beyond News
|
9/22 - 9/24/2008 |
|
Innovators, Newsroom, Online
|
Senior editors will learn how to apply the latest building blocks of Newspaper Next in order to grow readership and revenue and foster greater community interaction.
|
| Multimedia Storytelling Workshop
|
10/13 - 10/15/2008 |
|
Newsroom, Online
|
Basic, hands-on training for journalists and online producers who want to tell stories using multimedia tools
|
| Creating the Audience Development Department
|
11/10 - 11/12/2008 |
|
Circulation, General / Cross-Functional, Innovators, Leadership, Marketing, New, Newsroom, Readership
|
An integrated, customer-centric approach to growing print and online brands, creating new value and increasing market share.
|
Non-Daily Publications |
| Managing the Weekly Newspaper
|
9/8 - 9/11/2008 |
|
Community Markets, General / Cross-Functional, Leadership, Non-Daily Publications
|
A seminar for senior-level executives at weekly organizations that focuses on developing a future-oriented strategic vision, maximizing operational efficiencies, and leading the organization through transformative change to sustainable growth.
|
Online |
| Building the New Revenue Portfolio
|
9/22 - 9/24/2008 |
|
Advertising, Innovators, Online
|
A seminar for advertising and business development leaders who want to maximize cross-platform revenue opportunities beyond traditional advertising.
|
| Growing Audiences Beyond News
|
9/22 - 9/24/2008 |
|
Innovators, Newsroom, Online
|
Senior editors will learn how to apply the latest building blocks of Newspaper Next in order to grow readership and revenue and foster greater community interaction.
|
| Multimedia Storytelling Workshop
|
10/13 - 10/15/2008 |
|
Newsroom, Online
|
Basic, hands-on training for journalists and online producers who want to tell stories using multimedia tools
|
New |
| Creating the Audience Development Department
|
11/10 - 11/12/2008 |
|
Circulation, General / Cross-Functional, Innovators, Leadership, Marketing, New, Newsroom, Readership
|
An integrated, customer-centric approach to growing print and online brands, creating new value and increasing market share.
|
Leadership |
| Managing the Weekly Newspaper
|
9/8 - 9/11/2008 |
|
Community Markets, General / Cross-Functional, Leadership, Non-Daily Publications
|
A seminar for senior-level executives at weekly organizations that focuses on developing a future-oriented strategic vision, maximizing operational efficiencies, and leading the organization through transformative change to sustainable growth.
|
| New Editors' Survival Guide
|
9/15 - 9/18/2008 |
|
Leadership, Newsroom
|
Basic training for editors who are new to the requirements and responsibilities of supervising other journalists.
|
News Editors and Copy Desk Chiefs:
New Roles in a Changing Newsroom
|
9/15 - 9/18/2008 |
|
Leadership, Newsroom
|
A seminar for editors who want to lead news processing desks through the changes they face as newsrooms restructure for innovation.
|
| Creating the Audience Development Department
|
11/10 - 11/12/2008 |
|
Circulation, General / Cross-Functional, Innovators, Leadership, Marketing, New, Newsroom, Readership
|
An integrated, customer-centric approach to growing print and online brands, creating new value and increasing market share.
|
| New Managers' Survival Guide
|
11/17 - 11/20/2008 |
|
General / Cross-Functional, Leadership
|
Basic training for those who are new to the requirements and responsibilities of management.
|
Readership |
| Creating the Audience Development Department
|
11/10 - 11/12/2008 |
|
Circulation, General / Cross-Functional, Innovators, Leadership, Marketing, New, Newsroom, Readership
|
An integrated, customer-centric approach to growing print and online brands, creating new value and increasing market share.
|
Innovators |
| Newspaper Next workshop - seminário
|
9/10 - 9/11/2008 |
|
General / Cross-Functional, Innovators
|
Assista a este seminário-workshop e adquira preciosos conhecimentos sobre o processo para conceber projetos de inovação bem sucedidos e um marco estratégico para fortalecer a inovação em empresas de meios de comunicação!
|
| Building the New Revenue Portfolio
|
9/22 - 9/24/2008 |
|
Advertising, Innovators, Online
|
A seminar for advertising and business development leaders who want to maximize cross-platform revenue opportunities beyond traditional advertising.
|
| Growing Audiences Beyond News
|
9/22 - 9/24/2008 |
|
Innovators, Newsroom, Online
|
Senior editors will learn how to apply the latest building blocks of Newspaper Next in order to grow readership and revenue and foster greater community interaction.
|
| Newspaper Next 2.0 (Seattle)
|
10/24 - 10/24/2008 |
|
General / Cross-Functional, Innovators
|
Save your company! Newspaper companies that haven’t diversified their business models are shrinking fast. In this economical one-day workshop based on the latest Newspaper Next research, see how your company can move to a new model that restores health and growth.
|
| Creating the Audience Development Department
|
11/10 - 11/12/2008 |
|
Circulation, General / Cross-Functional, Innovators, Leadership, Marketing, New, Newsroom, Readership
|
An integrated, customer-centric approach to growing print and online brands, creating new value and increasing market share.
|
Community Markets |
| Managing the Weekly Newspaper
|
9/8 - 9/11/2008 |
|
Community Markets, General / Cross-Functional, Leadership, Non-Daily Publications
|
A seminar for senior-level executives at weekly organizations that focuses on developing a future-oriented strategic vision, maximizing operational efficiencies, and leading the organization through transformative change to sustainable growth.
|
