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MORPH: The Media Center Blog

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Format > Thinking and Discovery



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Forget everything you’ve come to expect from other conferences. MediaMorphosis is about enlightened participation, mutual discovery and cross-industry collaboration. No bloviating panels, canned presentations or PowerPoint outlines.

At this meeting, no One is as smart as Everyone. Each participant brings something to our roundtables.

The setting is intimate, the sessions collaborative. Participants join thinking-and-discovery circles where skilled facilitators move ideas and dialog from an inner circle of experts to an outer circle of participants. Conversations move inside-out, outside-in. There’s nothing linear about the thinking or the way we get at it, and the creative journey leads to rewarding, sometimes unexpected, destinations.

Jeff Greenfield, senior analyst at CNN and host of the CEO Exchange, moderates the stage-setting opening conversation, produced by the best in the business, Fred Friendly Seminars (www.fredfriendly.org). You’ve seen the provocative and engaging Friendly seminars on PBS or perhaps participated in one at a major corporation.

Two other pieces make MediaMorphosis different:

  • You see the change. Thinking-and-Learning experiences are interspersed throughout the programs. They take you into the future, reveal emerging connections between media and consumers and stir senses.
  • You are the change. We allow time and set aside space for you to initiate or expand discussions with high-powered leaders and thinkers. We can provide introductions, facilitate discussion and arrange dinner, cocktails or other social opportunities.