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» Creating the Audience Development Department

11/10 - 11/12/2008

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Michael Fibison

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Michael Fibison
General Manager Central Virginia, Media General Interactive

Currently, I lead a team of 40 sales, production and content online employees focused on roughly 30 websites in central Virginia. My goals are to drive audience and revenue growth.

In addition, I have been tasked with leading a stratgegic cross-divisional team focused on growing our registered user database and driving e-mail sales and new products.

Previously, I was general manager for TwinCities.com, a property with the former Knight Ridder corporation later purchased by Media News, Inc., where I led a smaller team of content and sales employees.

 

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