Steven Rosenbaum

As the Founding Partner of Magnify Media, Steven Rosenbaum has developed a worldwide reputation as a storyteller with a passion for characters and an eye for unusual action. His award winning television, internet and film projects cover the range from reality based documentary and hard news coverage to narrative fiction.

Says Rosenbaum: As the world becomes more complex the power of global storytelling becomes more and more important. Regardless of advances in technology or new delivery systems, the success of our work begins and ends with our ability to bring emotional, engaging, dramatic stories down to human scale.

After a career producing and distributing the EMMY award-winning BROADCAST: New York, Rosenbaum?s first national hit was at MTV. There he created the groundbreaking series MTV News UNFILTERED. The show empowered viewers, for the first time ever, to call in with their story ideas.

Rosenbaum’s staffers reviewed approximately 2,500 calls a week and then sent out small video cameras to chosen subjects to film their own compelling stories. Rosenbaum became the recognized pioneer of viewer-generated content. Today the company continues to focus on viewer-generated content at MagnifyMe.net - the consumer site.

Rosenbaum has produced hours of primetime television for such outlets as A&E, CourtTV, Animal Planet, MSNBC, The History Channel, TLC, BBC, CBS, and CNN. Rosenbaum is widely acknowledged as an early innovator in VideoJournalism, the process where journalists are deeply immersed in the stories they report, using a handheld video camera to capture the pictures.

Once again, transforming the boundaries of conventional television, Rosenbaum’s BNNtv recently announced the first ever broadcast of war coverage in high definition television. Powerful HDTV pictures and award winning journalism will bring the audience inside the story in a way traditional TV can’t even begin to approach, said Rosenbaum. Pulitzer prize winning journalist, Peter Arnett is reporting from Afghanistan as chief correspondent, heading up a worldwide network of videojournalists in BNNtv?s CameraPlanet Correspondents division.

Most recently, utilizing the extraordinary work of amateur and professional witnesses, Rosenbaum Directed "7 Days In September". The film was a documentary feature look at 9/11 and the week after that day. Rosenbaum created the CameraPlanet 9/11 Archive, the most comprehensive archive of footage from September 11th and the aftermath.

Rosenbaum’s work has been acknowledged for excellence, with a recognition that includes 2 Emmy Awards, 6 New York Festival’s World Medals, 4 CINE Golden Eagles, and 6 Telly awards. In 1998, Rosenbaum created and funded a video-journalism program at Columbia University’s Graduate School of Journalism and founded the BNN Scholarship for Columbia University Journalism students. He actively serves on the Board of Governors of the New York Chapter of the National Academy of Television Arts and Sciences, is the Vice President of the Producers Guild East, and is an active member of the International Documentary Association and is a member of The Creative Coalition.