Convergence 3.0 - Future Media Scenarios @ NEXPO

A Media Center Workshop at NEXPO; June 18, 2004

AIM THIS PAGE

Registration includes full access to the NEXPO trade show (separate NEXPO registration is unnecessary).

:: When: 9 a.m. - 4:30 p.m Friday, June 18, 2004

:: Where: Washington Convention Center, Washington, DC

:: What: A pre-NEXPO 1-day workshop exploring the state-of-the-art and future of multimedia, cross-platform publishing.

In one day acquire a deep understanding of permanent changes under way in the media business and the underlying behaviors of today’s multimedia audiences. Seminar-style participatory discussions will cover:

The state-of-the-art in print-broadcast-online media convergence

Mobile, multimedia audiences and the forces shaping changes in media

Case studies in converged content and revenue ventures

We Media and the role of participant audiences

How to plan and manage change in an adaptive organization

The Media Matrix, The Media Center’s forthcoming report with specific action steps today’s media companies should take to become tomorrow’s adaptive multimedia information enterprises

The program concludes with an executive scenario planning exercise designed to help you understand the Media Manifesto.

Faculty:

Andrew Nachison, Director, The Media Center

Dale Peskin, Co-Director, The Media Center

More about NEXPO: Click Here

To book a hotel room: Click Here

The Particulars

Tuition: $400 for NAA members. Includes full access to NEXPO
International Newspapers: $500
Non-members: $600

Location: Washington Convention Center, Washington DC

Convergence 3.0 - Future Media Scenarios @ NEXPO

A Media Center Workshop at NEXPO; June 18, 2004

The Particulars

Click here to register for this seminar