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Convergence 3.0 - Future Media Scenarios @ NEXPO

A Media Center Workshop at NEXPO; June 18, 2004



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Register

Registration includes full access to the NEXPO trade show (separate NEXPO registration is unnecessary).

:: When: 9 a.m. - 4:30 p.m Friday, June 18, 2004

:: Where: Washington Convention Center, Washington, DC

:: What: A pre-NEXPO 1-day workshop exploring the state-of-the-art and future of multimedia, cross-platform publishing.

In one day acquire a deep understanding of permanent changes under way in the media business and the underlying behaviors of today’s multimedia audiences. Seminar-style participatory discussions will cover:

  • The state-of-the-art in print-broadcast-online media convergence
  • Mobile, multimedia audiences and the forces shaping changes in media
  • Case studies in converged content and revenue ventures
  • We Media and the role of participant audiences
  • How to plan and manage change in an adaptive organization
  • The Media Matrix, The Media Center’s forthcoming report with specific action steps today’s media companies should take to become tomorrow’s adaptive multimedia information enterprises

    • The program concludes with an executive scenario planning exercise designed to help you understand the Media Manifesto.

    Faculty:

  • Andrew Nachison, Director, The Media Center
  • Dale Peskin, Co-Director, The Media Center

    • More about NEXPO: Click Here

    To book a hotel room: Click Here

     

    The Particulars

    Tuition: $400 for NAA members. Includes full access to NEXPO
    International Newspapers: $500
    Non-members: $600

    Location: Washington Convention Center, Washington DC

    Click here to register for this seminar

     

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